Nigerian Exchange Group has launched a WhatsApp subscription channel, providing investors with an additional, convenient way to participate in public offers.
The NGX disclosed this in a notice published earlier in the week.
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According to the publication seen by Investogist, Investors can begin the subscription process by sending “Invest” to NGX Invest on WhatsApp at +234 812 731 9521.
They can then follow the prompts to view eligible offers and complete the required subscription steps without downloading a separate application. As part of the process, investors will select a stockbroker through whom their application will be processed, ensuring that brokers remain an integral part of the investment journey.
The new channel extends NGX Invest’s growing distribution ecosystem, which connects issuers to investors through more than 100 distribution channels, including stockbrokers, banks, fintechs, mobile operators, and other financial institutions via API connectivity.
By integrating WhatsApp into NGX Invest, NGX Group is reducing friction in the investment process and bringing primary-market opportunities closer to investors through a platform they already use every day. For issuers, the integration provides an additional route to reach a broader pool of potential investors and support more efficient capital raising.
The development forms part of NGX Group’s broader strategy to use technology, partnerships, and open distribution infrastructure to widen participation in Nigeria’s capital market.
About NGX Invest
NGX Invest is NGX Group’s SEC-approved e-offering platform for accessing Public Offers, Rights Issues and Initial Public Offerings (IPOs). Since its launch in 2024, the platform has facilitated more than 23 primary-market transactions and supported over ₦3 trillion in capital raising.
Through API connectivity, NGX Invest is connected to more than 100 distribution channels spanning stockbrokers, banks, fintech platforms, mobile operators, and other financial institutions. This open distribution network connects issuers with a broader pool of investors, simplifies participation in public offers, and supports more efficient capital formation in Nigeria’s capital market.
Nnamdi Maduakor is a Writer, Investor and Entrepreneur
