Argentina and PSG forward, Lionel Messi has launched an investment firm targeting sports and Tech. In a tweet earlier today, Bloomberg wrote that “Soccer superstar Lionel Messi is creating a holding company to invest in sports, media and technology globally.”
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Soccer superstar Lionel Messi is creating a holding company to invest in sports, media and technology globally https://t.co/IOnGNsgnYw
— Bloomberg (@business) October 19, 2022
Messi’s company, Play Time Sports-Tech HoldCo LLC, which is based in San Francisco will be his main investment vehicle according to a statement issued by Messi.
“I am excited to extend our roots into Silicon Valley, and I am thrilled that Play Time will collaborate with daring entrepreneurs from all over the world,” Messi said in a statement.
The company will explore “stage agnostic” opportunities that could include, for example, helping startup founders build football-tech companies or investing in teams.
Razmig Hovaghimian, a partner at venture capital firm Graph Ventures will run Play Time, while Michael Marquez, founding partner of investment bank Code Advisors LLC will be a special adviser.
Hovaghimian is also a co-founder of football venture Matchday.com, which counts Play Time as its first investor and plans to launch before the 2022 FIFA World Cup begins in November. The holding company also holds a stake in football-tech startup AC Momento.
Speaking about the investment, Hovaghimian said, “from the time I met Leo and the Messi family in 2017, it was clear that their vision for the future is bold. They want to continue to have a direct and lasting impact on and off the pitch.”
There is no available information at the time of this report on the amount that is to be invested.
Nnamdi Maduakor is a Writer, Investor and Entrepreneur